Market Research Analyst
I explored the competitive landscape of gaming genres and conducted a thorough analysis on a variety of different video games. With that, I would provide the Mobalytics team with insights into important topics such as player personas, experience, psychology, and game revenue models/design as Mobalytics is evaluating new market expansion opportunities. On top of the market research, much of the work involved data analytics in order to assess expansion opportunities and organize, analyze, and visualize data using Excel, SQL, and Tableau.